Your Step Three Tool Kit

Step Three: Define the Offer

Defining the problem will have helped you determine who your customer is.

This step is all about the customer!

  • Define who needs you the most
  • The language, branding and imagery you use can be defined here 
  • What’s the difference in the experience that you have to offer? 

You can stand out in one of four different ways:

  • Style and design – have a visual feature or element that sets you apart 
  • Function – have a functionality that your competitors don’t 
  • Price – go high or low, but don’t sit inside all the noise
  • Time – add exclusivity or time sensitivity to your product or service 

Grow Your Biz With These Extras

A streaming service of on-the-go business coaching masterclasses and episodes to help you grow your business without distraction. Your mentor in your pocket. 

A four-week program delivered on video, for you to take your brilliant idea to market, and create an unbreakable, long-lasting business model that matters! 

Biz Bootcamp will teach you about planning for growth, branding, how to make a profit, and marketing plans. This Bootcamp will take the guesswork out of running a business and give you all the tools to succeed.