We all know that sales equals money, and it’s usually the lack of sales that causes businesses to fail.
But it doesn’t have to be that way! It doesn’t matter if you’re a small business owner or just someone with an Etsy shop, there are plenty of ways to increase your bottom line through proactive selling. Some ideas might not fit your business, but that’s okay. Just work with the ones that do fit and watch your profits grow!
“As we face an uncertain future, it’s important to realise that there are things you can control and things you cannot.”
Here are 5 ideas to help you get started:
1. Make Sales a Priority ⏰
The first step in increasing your sales is actually making them a priority. Sales are most profitable when they’re simply added to what you already do, instead of taking away from it. If you work on scheduling your sales into “free time”, like after hours or on weekends, then everyone wins! Not only will you have time to do the things you enjoy, but your business can make some money too.
2. Find Sales Opportunities Everywhere! 🌏
If you want a bigger slice of the pie, it’s important to look at your business from a different perspective. Forget your “typical day” and focus on what sells well for other people in your industry. Sales are everywhere, you just need to take the time to look for them.
3. Improve Your Sales Technique 📈
Once you’ve identified opportunities for sales, it’s important that you know how to take them! This doesn’t necessarily mean learning new material, but instead improving your current selling techniques . A quick fix is sometimes all that’s needed to take your sales from good to great!
4. Be Honest with Your Prospects 👱
Everyone has turned down for a sale at least once in their life, but some people feel guilty about it. This is the wrong attitude! Sales are not personal; they’re simply business transactions. The faster you can accept this, the faster you can recover from a prospect turning you down. Sales are great because they allow us to get exactly what we want out of our business, so don’t let guilt hold you back!
5. Focus on Sales Instead of Sales Targets 🏹
This is an easy trap to fall into; we see that our competitors have X amount of sales and it’s easy to get caught up in that. Sales targets are great when you’re starting out, but once you’ve got the hang of it you should remove them from your daily routine . Sales targets can be distracting for your team and they aren’t needed when you make sales a priority!
Getting good at sales will always be important for a business to succeed, but it doesn’t have to be difficult! Sales are simply about being proactive and going out of your way to do something special. Sales will happen naturally when you make a habit of finding opportunities, improving your technique and making sales a priority.
With these 5 tips in mind, there’s no reason why you can’t see better sales for your business!
Sales will be “fun” when you focus on them form the perspective, so give these ideas a try and see the difference it makes.
Want to know more about sales join our Free Tutorial on the 24th February 2022 at 1 pm Qld time.